What do you need to build a better blogging experience?

Since beginning Independent Fashion Bloggers, I’ve been very protective of this blog community. What we have here is very special. While writing tips on blog improvement are important, like many of you, I get a lot of emails from PR people pitching services and free goodies to the community. Until earlier this week, I’ve always declined them citing IFB is not about the latest discount codes at XYZ boutique… etc. it’s important to assess whether or not it has relevance to the IFB Manifesto.

But what is the IFB Manifesto?

IFB is an online community of fashion bloggers looking to build a better blogging experience. IFB is here to help bloggers become familiar with the ins and outs of the industry, by giving the community a place to go for information and access other bloggers to talk to and ask questions.

So what I’d like to ask:

What do you need to build a better blogging experience?

Should we include a section of IFB for the latest affiliate programs, social networks, shopping sites, jobs, etc? There are advantages and disadvantages to this. The plus, is that you will be able to find new material and tools for your blog content, of course, the rules of quality control apply here… the disadvantage being is that it will change the overall purpose of IFB to a more commercial resource.

Giveaways are a very effective means of generating traffic, so I’ve read. Annie Spandex just gave away a Vivienne Westwood bag for Handbag Amnesty. They also contacted me for a similar contest on IFB… but I wasn’t sure if I was ready for it. The giveaway worked well for Annie, and the cause is certainly worth talking about. Would you feel differently about IFB if we also conducted giveaways?

Earlier this week a PR company representing Boucheron, contacted me to partner up and invite bloggers in the New York City Area to invite them to Desir, a delightful show of acrobatics and burlesque. Since the event looked like a lot of fun, and Boucheron makes gorgeous jewelry, I passed on the invitations to the New York Bloggers who are active in the community.

The most important part of IFB is maintaining credibility, as an impartial resource developed by the community. I would like to provide the most comprehensive guide possible, and it’s important to have a place where we can get together and talk about issues popping up in the blog world, how else are we going to improve? We need to establish transparency and define what exactly we need to improve, and most of all we all need each other.

Image by Lady Orlando can you tell I love her work?

  1. FIrst of all, awesome write-up!

    As long as quality control is enforced, I think a lot of great opportunities for IFBers could come from opening the lines of communication to PR.

    Have you thought about offering a query service like Shankman or ProfNet (similar but in a reverse sort of way). If PR people could submit queries to the IFB, it’d be great to see them all in a daily or weekly newsletter. This could bring tons of opps for bloggers to build out their sites…more giveaways, increased online visability, interview and networking opps, reviews and sample products..etc. It might be cool/easy if this was done via Twitter.

    This way, everyone can be made aware of what PR ppl are looking for/trying to pitch, without the excess, novel-esque pitch emails.

    If you like the idea, I’d love to help you brainstorm on how to get this off the ground.

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  3. I don’t think it takes anything away to host giveaways. Who doesn’t like to win something?

    And an affiliate/social networking/job board idea is fabulous. After all, most of us utilize those things to some extent.

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